The AKA Connection

What a Year.

By endurance, we conquer — Ernest Shackleton

The launch of the AKA PARC (Physical Activity & Recover Center) proving to be taller a task project than AKA SPORT ever was. More grit. More patience. More belief. Worth it.

When all said and done, these two active minded companies will work in harmony and our communities will flourish.

And for that, I’m deeply grateful.


Grateful for family.

For great health and fitness.

For a community of remarkable friends, coworkers, and motivating marvels all around.

And of course, for AKA. Everyone taking part.

Everyone who continues to show up. And I mean everyone!

We’re all going places.

We all have a vision of a special future.

Dream Big. Keep Believing. Stay Curious!

Be good to your neighbor and EXERCISE KINDNESS to every person that crosses your path.

Don’t forget where you started, but don’t you dare forget where you’re headed!

Life is short, and beautifully fragile.

This Holiday Season, reach a little wider.

Check in on more than those closest to you.

This world could use more connection, more personal attention and presence,

and a simple helping hand.

Merry Christmas and Well Wishes to all this Holiday Season.

-CS